nicosia, lemessos, paphos oles me to branding tous.

opos oloi katalavame,  i lefkosia i lemessos ke i paphos eine ipopsifies polis gia politistiki protevousa tis evropis 2017. pos mporoun oi tris mas poleis na sinagonizonte i mia tin alli ego den to ixa polikatalavei. mexri pou ekana ligo research gia to thema. anakalipsa oti mazi me tin kipro eine ipopsifia ke i dania. ke os ipopsifies aftes oi 2 xores mporoun oles tous oi poleis na ginoun candidate cities. ke ligo extra istoria pou episis den iksera – proti politistiki protevousa tis evropis to 1985 itan i athina, ke o olos thesmos itan mia idea tis melinas merkouri (tote ipourgos politismou) ke ton antistixo ipourgo tis gallias Jack Lang.

profanos oi 3 dikes mas ipopsifies poleis prepi tora na dimiourgisoun ena branding tis polis tous ke meta apo afto ena international panel of cultural experts tha apofasisei pia poli to aksizei. areskei mou omos pou mpennoun oi poleis mas se diadikasia na kamoun branding tou eaftou tous. dimiourgei ke ena esthima iperifanias i oli ipothesi. pio sovara apo olous niotho oti to exei parei i lemesos, pou exei anathesei to project ston Peter Economides, branding & communication expert. Ta logotypa ton allon 2 poleon exoun vgei mesa apo diagonismous annixtous se grafistes ke fitites. ta logotypa xmmm. tis lemesou tha elega oti eine to pio endiaferon mia ke mas to poulisan mazi me to skeptiko tou pou emena mou kanei noima ke mou vgazei ke kati poli thetiko, an ke den katalava giati grafei “branding project” eno ta alla grafoun “candidate city”. tis lefkosias an ke exei ligo periergo typography, to concept me ta teixi pou ginonte gaitanaki (toulaxiston ego etsi katalava) kapos mou aresei. tis pafou mou vgazei kati poli kalokerino ke cultural (an afto pou apikonizei eine amfitheatro – ego etsi katalava). anyway en polla endiaferon i oli ipothesi, as doume pou tha kataliksei.

episis exo vrei to logotypo tou sonderborg tis danias pou eine ke afti ipopsifia.

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